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As marketing, communications, and service professionals with a heightened sense of social awareness, we are not vendors for the ever-growing array of social tools.
We are not cheerleaders for all things social.
We are not talking heads who simply repeat the words of other experts.
We are both architects and builders who are creating the blueprints for and constructing the bridge that connects customers and the people who represent the companies they believe in. In order to truly help those businesses however, we need to learn through real work. We have to get our hands dirty and there’s no way around it. Actions speak louder than words and the last thing we need are more cooks in the crowded kitchen. We need thinkers AND doers. It is the only way to get smarter and in turn, become more valuable to those you’re consulting or helping.
Immersion = incontestable experience, perspective, and knowledge.
" 3 years ago
Alex Hillman
this is totally an ego-blog. people say nice things, and mean things. I do awesome things, i do stupid things. It's all going on here.
